AI Readiness Checklist for Data Leaders and Practitioners

Microsoft Fabric and Purview MDM Integration

Microsoft Fabric and Purview Integration announced at Microsoft Ignite

MDM in the IT Domain

Why keeping Master Data Management (MDM) in the IT Domain is bad for business

Most Common MDM Myths

The Most Common MDM Myths. Debunked.

The Definitive Master Data Management Toolkit

CluedIn AI Assistant - the future of master data management

Solving complex data challenges with CluedIn and Azure OpenAI

Master Data Management and Data Governance

Data Governance and Master Data Management. What is the difference and why do I need both?

Cost of poor data quality

The cost of poor quality data and how to fix it

CluedIn third-party Purview experience

I am currently working as co-founder and CTO of Copenhagen based startup CluedIn .

CluedIn is a master data management platform giving companies the data foundation they need to fulfil their data-driven initiatives and deliver more value than ever before.
Read More

CluedIn and Microsoft Purview MDM offer a unified, scalable, and
transparent means to manage, govern and derive insights from data.

CluedIn ensures true end-to-end data lineage by automatically tracking data in Microsoft Purview. Users can unify business glossaries for Golden Records, collaborate on terms, and build data products with Microsoft Purview assets. Detailed processing logs enable tracking of data changes, and CluedIn provides data quality scores for accuracy and completeness within Microsoft Purview. The system is highly scalable, offering a seamless data pool by connecting with all enterprise data through CluedIn and Azure applications, with automatic Azure Data Factory pipeline construction.

Read more: Data governance with CluedIn and Microsoft Purview 

Data Lineage: Building Trust from the Ground Up

Trust is the cornerstone of any successful data initiative. With CluedIn, the journey towards trust begins with a Detailed and Automated Data Lineage from Source to Target. This granular visibility allows for a transparent and explainable audit trail, paving the way for trust paths to be established.

In every data project, adherence to a Business Ready Glossary is non-negotiable. CluedIn ensures that your business communicates with its entire data landscape in a common language. No longer is there a need to navigate the complexities of source systems or engage with domain experts. This collaborative Data Glossary facilitates endorsement, rating, and sharing with ease, working seamlessly across languages, departments, and various industry lingo.

Proactive Data Policies: Ensuring Compliance and Security

CluedIn takes data governance to the next level with proactive business rules. These rules monitor and alert on sensitive data or data requiring action, guaranteeing a free-flowing, compliant, and secure data environment. The platform incorporates sophisticated rules, providing detailed logs of processing to enable a comprehensive view of data actions over time.

Security is paramount in the realm of data governance, and CluedIn's Granular Access Control offers a solution. With Active Directory integration, the ability to build custom roles, and the flexibility to set different permissions at various processing stages, the platform ensures a secure, compliant, and auditable environment.

Transparency Through Audits: Never Second Guess

CluedIn thrives on transparency, storing an audit trail of every action within the platform. This detailed history, coupled with the ability to explain every decision, is a testament to the platform's commitment to clarity. Whether it's SEC Rule 613 compliance or other audit trail regulations, CluedIn eliminates the need for second-guessing, empowering users to confidently navigate their data platform.

In essence, CluedIn's comprehensive approach to data governance encapsulates the core elements necessary for success - from detailed lineage and business-ready glossaries to proactive policies, granular access control, and transparent audits. It provides the framework for organizations to not only manage their data effectively but also to do so with trust, confidence, and compliance.

Read more about data governance

Early version of Mondo's website ( captured by archive.org on 11 Nov 1996):

Klik på billederne for at besøge vore kunder

Early years of Mondo

Scope.dk

Since internet access was not widespread in every household in Denmark, a compelling showcase was needed to demonstrate Mondo's capabilities and the types of websites it could deliver to customers. Consequently, the Danish movie review site scope.dk was created very early on.

For its time, scope.dk was quite advanced. During this period, most websites were primarily static, comprising of hand-written HTML pages and images. Scope.dk, however, was built using a CGI program written in C and a custom database to serve dynamic web pages.

Read more

$-HTML Programming Language

The ability to create dynamic websites quickly became a necessity, and in those days, there were no very easy, widely available solutions targeting web development other than CGI/C programs and Perl. Consequently, Mondo developed its own programming language.

$-HTML name originated from the use of the dollar sign character to indicate script blocks. Like other web programming languages of this era, $-HTML script blocks could be embedded in the same files as HTML markup, controlling the output of rendered HTML to the browser. These source files were called mask files and used the file extension .msk.

Microsoft was, of course, also building something similar to $-HTML. Since it was known that percent (%) characters were to be used to indicate script blocks, this was internally referred to at Mondo as %-HTML until it was released as Active Server Pages (ASP).

Code example:

<html>
<head>
<title>$$-HTML examp101.msk</title>
</head>
<body>
$SET(Message, "World")$
Hello $Message$!
</body>
</html>

Read more

MondoSearch

In the days before Google, finding information on the web was not as easy as it is today. In Denmark, the largest web portal was the Danish equivalent of Yahoo's link index, Jubii.dk. As websites grew in size, the need for search functionality to help users easily find information became apparent.

To address this need, Mondo built a general-purpose full-text search engine that could be easily integrated into any website, intranet, extranets, etc.

MondoSearch was developed using a combination of C and $-HTML and featured numerous advanced capabilities:

• Automatic deduplication of crawled content
• Language detection
• Document classification (link list, empty page, article)
• Automatic detection of site navigation elements 
• Robot.txt and custom crawling rules
• Indexing of sites using HTML frames
• Customized ranking
• Search page custom branding and styling
• ... and a lot more

Eventually, MondoSearch was spun off as a separate company, and MondoSoft was established, while Mondo continued as Mondo Solutions, delivering web solutions to customers.
 

Later years

Mondo Branded Merchandise

Mondo Offices Lyngbyvej

Mondo Offices Bådehavnsgade

In the intricate landscape of Master Data Management (MDM), reference data emerges as a pivotal component, offering organizations a compass for navigating the vast sea of information. As a subset of master data, reference data provides context and categorization, acting as a fixed point of reference for the comparison, validation, and enrichment of other data elements within a system or organization.

The Crucial Role of Reference Data in MDM

Without effective reference data management, MDM is akin to steering a ship without a compass. Reference data establishes common standards that master data must adhere to, bringing consistency and standardization to the MDM process. This, in turn, leads to enhanced data quality, integrity, and accuracy.

Benefits of Reference Data in Master Data Management

Data Integrity: Reference data provides standard values and codes for describing and categorizing master data. By managing reference data alongside master data, organizations ensure the accuracy and consistency of values, preventing data quality issues and maintaining overall data integrity.

Data Governance: Reference data serves as the foundation for defining data standards, policies, and rules. Coordinated management of reference data and master data enables the establishment and enforcement of data governance practices, including quality controls, security measures, and usage guidelines.

Reducing Complexity: Integration of systems and data sharing across different applications or departments becomes more efficient when reference data and master data are managed together. Consistent reference data facilitates the mapping and transformation of data between systems, ensuring compatibility and interoperability.

Taking Reference Data Management to the Next Level with CluedIn

Allowing Non-Standardized Data In: CluedIn, built on a Graph database, treats both reference and master data uniformly. This innovative approach addresses a common challenge by allowing non-standardized data into the system, automatically fixing discrepancies within the platform.

Real-Time Data Streaming: CluedIn supports streaming data, allowing for real-time updates. Leveraging this capability ensures efficient and prompt propagation of data changes, enabling a more reactive and real-time ecosystem. This facilitates data-driven processes, event-driven architectures, and near-instantaneous updates across connected systems.

Flexible Cross-Service Access: Utilizing both REST and GraphQL endpoints, CluedIn provides flexible access to reference data. REST endpoints offer predefined resources and operations for common queries, while GraphQL endpoints allow clients to request specific fields and related data tailored to their individual needs.

Automatic Write-Back: Through the mesh API, CluedIn automates the write-back of normalized data into operational systems. This automated normalization mechanism simplifies integration, reducing the effort required to map and transform data from different sources.

In conclusion, effective reference data management is indispensable for organizations seeking to harness the full potential of Master Data Management. With CluedIn's innovative approach, organizations can seamlessly integrate reference and master data, ensuring data consistency, quality, and governance while embracing flexibility and real-time capabilities.

CluedIn's mission is to give companies the data foundation they need to fulfil their data-driven intiatives.

Motivation

CluedIn's motivation is grounded in a strong belief that data will drive significant innovations in the future. The team is driven by the goal of providing companies with a solid technological foundation to harness the power of data effectively. Their underlying motivation is to contribute to solving global challenges using data in a scalable, robust, and ethical manner.

Philosophy and ideology

CluedIn's philosophy adopts a contrarian approach, challenging conventional perspectives to drive innovation. CluedIn critically examines existing problem-solving methods, questioning them comprehensively from various angles, believing that this scrutiny is the catalyst for true innovation.

At its core, CluedIn's ideology focuses on identifying fundamental pillars of data essential to any undertaking. CluedIn is committed to delivering a master data management platform and ecosystem that support these foundational aspects, emphasizing a robust and fundamental approach to data in all its endeavors.

CluedIn.com

Charity

As 'Be Good People' is one of CluedIn's core values, the company has established a charity to help others in need.

Read about Den socialøkonomiske virksomhed Lend a Hand ApS.

Learn More about CluedIn:

• Master data management with Azure and CluedIn
• CluedIn Master Data Management Azure Marketplace
• CluedIn Microsoft Intelligent Data Platform
• CluedIn Master Data Management and Azure OpenAI
• CluedIn Master Data Management with Power Apps
• CluedIn Master Data Management

CluedIn in the News

• Yahoo Finance:
  CluedIn raises $15m Series A to take revolutionary Master Data Management platform to more enterprise customers globally
  
  
• Globe News Wire:
  CluedIn raises $15m Series A to take revolutionary Master Data Management platform to more enterprise customers globally
  
  
• Venturebeat:
  CluedIn raises $15M to grow its data prep and analytics platform
  
  
• Dawn Capital: Why We Invested in CluedIn
  
  
• Nordic9:
  Cluedin raised a $15 million Series A funding round led by Dawn Capital.
  
  
• Sales Techstar:
  CluedIn Raises $15m Series A To Take Revolutionary Master Data Management Platform To More Enterprise Customers Globally
  
  
• Tech.eu:
  Copenhagen's CluedIn raises $15 million in Series A round led by Dawn Capital
  
  
• Watch Medier:
  Softwareselskab henter tæt på 100 mio. kr. fra internationale investorer
  
  
• Watch Medier:
  Dansk softwareselskab lander stor amerikansk kunde
  
  
• Børsen:
  IT-hjerner bag milliards­ucces vil gøre det igen: Har landet kæmpe amerikansk kunde
  
  
• Børsen:
  To Sitecore-stiftere skyder millioner i deres tidligere medarbej­deres startup
  
  

CluedIn is a native solution for Master Data Management on Microsoft Azure.

As part of the Microsoft Intelligent Data Platform partner ecosystem, CluedIn helps companies to accelerate the process of delivering data that is ready for insight. By eliminating the hardest parts of the master data management journey, CluedIn delivers high quality, integrated data that can be used by business and technical teams to fuel data-driven projects. CluedIn offers native integration to 27 Microsoft Azure services including Microsoft Purview, Azure Data Factory, Azure Synapse and more. The highlights of the solution include:

See the solution here: CluedIn Microsoft Azure Master Data Management

Learn how to build an end to end data governance and master data management stack with Microsoft Purview and CluedIn 

• CluedIn 

2023 (CTO & Co-founder at CluedIn):

• CluedIn 

2022 (CTO & Co-founder at CluedIn):

• CluedIn 

2021 (CTO & Co-founder at CluedIn):

• CluedIn 

2020 (CTO & Co-founder at CluedIn):

• CluedIn 

2019 (CTO & Co-founder at CluedIn):

• CluedIn 

2018 (CTO & Co-founder at CluedIn):

• CluedIn 

2017 (CTO &  Co-founder at CluedIn):

• CluedIn 
• Freelance developer and system administrator for HwT.dk 

2016 (CTO &  Co-founder at CluedIn):

• CluedIn 
• Freelance developer and system administrator for HwT.dk 

2015 (CTO & Co-founder at CluedIn):

• CluedIn
• Freelance developer and system administrator for HwT.dk 

2015 (Software Developer at Sitecore A/S):

• Sitecore CMS 8.0
• Implementation of Team Foundation Server
• Freelance developer and system administrator for HwT.dk 

2014 (Software Developer at Sitecore A/S):

• Sitecore CMS 8.0
• Sitecore CMS 7.5
• Sitecore CMS 7.2
• Implementation of Team Foundation Server
• Freelance developer and system administrator for HwT.dk

2013 (Software Developer at Sitecore A/S):

• Sitecore CMS 7.0 Update 2
• Sitecore CMS 7.0 Update 1
• Speaker at Sitecore User Groups
• Sitecore CMS 7.0
• Freelance developer and system administrator for HwT.dk

2012 (Software Developer at Sitecore A/S):

• Sitecore CMS 7.0

2012 (Software Developer at Softronic Denmark A/S):

• Softronic Travel Engine
• Softronic Travel Engine Administration System
• Projects for Kuoni and Ticket.se
• Administration of source control and development environments for Softronic Denmark A/S
• Freelance developer and system administrator for HwT.dk

2011 (Software Developer at Softronic Denmark A/S):

• Softronic Travel Engine
• Softronic Travel Engine Administration System
• Projects for Kuoni, Ticket.se and FDM Travel
• Administration of source control and development environments for Softronic Denmark A/S
• Freelance developer and system administrator for HwT.dk 
• Fuzzy Hashing Library (Open Source Project)

2010 (Software Developer at Softronic Denmark A/S):

• Softronic Travel Engine
• Softronic Travel Engine Administration System
• Team Foundation Server 2010 deployment for Softronic Denmark A/S
• Administration of source control and development environments for Softronic Denmark A/S
• Freelance developer and system administrator for HwT.dk 
• Fuzzy Hashing Library (Open Source Project)
• Task Processing Service (Open Source Project)

2009 (Software Developer at Mondo A/S):

• Mondo Travel Engine
• Projects for Kuoni, Ticket.se and FDM Travel
• Team Foundation Server 2008 deployment for Nordea
• Team Foundation Server 2008 deployment and data migration for Mondo A/S
• Freelance developer and system administrator for HwT.dk 
• Task Processing Service (Open Source Project)

2008 (Software Developer at Mondo A/S):

• Team Foundation Server 2008 deployment and data migration for Mondo A/S
• Mondo Travel Engine
• Projects for Kuoni, Ticket.se and FDM Travel
• Intranet for Hempel (SharePoint 2007)
• SharePoint Intranet upgrade for Europæiske Rejseforsiking (SharePoint 2007)
• HR System for Europæiske Rejseforsiking (SharePoint 2007, Reporting services)
• HR System 2.0 for Mondo A/S (SharePoint 2007)
• Freelance developer for HwT.dk 

2007 (Software Developer at Mondo A/S):

• Ret-Raad.dk  for Ret & Råd
• Project Management Application for The Confederation of Danish Industries (SPS)
• Apartment configuration application for NCC (SharePoint 2007)
• Grazax.com product site for ALK Abelló (MCMS)
• Marketing Extranet for ALK Abelló (MCMS)
• Udlændinge Informations Portal for Integrationsministeriet (MCMS and integration to Oracle COREid)
• Intranet for Tele-Post Greenland (MCMS)

2006 (Software Developer at Mondo A/S):

• Grazax.com product site for ALK Abelló (MCMS)
• Marketing Extranet for ALK Abelló (MCMS)
• Udlændinge Informations Portal for Integrationsministeriet (MCMS and integration to Oracle COREid)
• Intranet for Tele-Post Greenland (MCMS)

2005 (Software Developer at Mondo A/S):

• Intranet for Tele-Post Greenland (MCMS)
• stobeskeen.dk  (Freelance for amatørteateret Støbeskeen in Frederiksværk)

• Mondo Hosting Change Management System
• MrVertigo.dk  (Freelance for Teater Indtil Videre)
• Dealer extranet for Telia
• Nordea Luxemburg 
• Marketing Extranet for ALK Abelló (MCMS)

2004 (Software Developer at Mondo A/S):

• Marketing Extranet for ALK Abelló (MCMS)
• MCMS introduction course for developers at Dansk Industri.
• Dealer extranet for Telia
• Web integration with a large dataline (Lysavis) used in an art installation.
  (Freelance for Niels Bonde )
• Nordea Invest (MCMS) 
• Nordea Luxemburg 
• Various MondoSearch installations

2003 (Software Developer at Mondo A/S):

• Nordea Luxemburg 
• Mondo Sitemodule 4.01 CMS
• Sitemodul.dk 
• Mondo Helpdesk application (advanced management of tickets/assignments etc.)
• Document handling tools for a intranet for forsvaret
• Dealer extranet for Telia
• Various MondoSearch installations

2002 (Software Developer at Mondo A/S):

• WorkingOnSafety.net for Arbejdstilsynet
• Document handling tools for a intranet for forsvaret
• Mondo Helpdesk application (advanced management of assignments etc.)
• Dealer extranet for Telia
• BannerBros.dk  (Freelance)
• Mondo Helpdesk application (advanced management of tickets/assignments etc.)  
• Various MondoSearch installations

2001 (Software Developer at Mondo A/S):

• Nordea.dk 
• Nordea Trade Finance 
• Nordea Luxemburg 
• Arbejdstilsynet 
• Junckers 
• Mondo A/S  (Freelance)
• Gocreate.dk  (Icons/HTML)

2000 (Software Developer at Mondo A/S):

• Unibank.dk 
• MondoSearch v. 4.0 (Administration interface)
• Nilfisk Advance 
• H. Lundbeck A/S 

1999 (PC-Supporter, Software Developer at Mondo A/S) :

• Mondosoft.com 
• Filmmagasinet Scope 
• Internal Administration Tools for Mondo A/S

1997 (Summer job at Mondo A/S) :

• Tivoli in Copenhagen 
• Navasion Financials 
• All-Service Motocross  (Made by me and another guy called Odin.)

1995 :

• Database administration program for Scope

1. Preface

In January 1996, Mondo Inc. began to develop web-sites where database access and output based on user input where necessary features. At this time, the web server operating system was Unix for several reasons. Microsoft had not yet developed their web-server IIS yet and OS/2 was only in the initial phase. Netscape had introduced server-includes, SHTML-files, where it was possible to include special tags that were substituted with server values before the HTML output was forwarded to the Internet client browser.

At this point in 1996, web programming had to be either Perl or GCI-scripts written in C/C++.

Perl was, and still is insecure and C/C++ is hard to use even though the developed applications can be really fast performing server scripts.

The need for middle-ware CGI-scripting tools was evident. Mondo wanted a toolkit to facilitate the development fast performing CGI-scripts and to develop web-server applications easy and fast. During the following year, Anders Hyldahl, Mondo Inc. invented and developed the server based dynamic HTML-language named $HTML. The language was designed such that HTML-programmers could easily integrate $HTML-statements with HTML - simple and straight. $HTML in an extension to normal HTML designed to produce HTML output. The $HTML language is designed specially for Internet web applications, unlike well known languages like Java, Perl or Basic who has been stretched to cover web applications.

The $HTML script language uses the HTTP transport protocol to control traffic between client browser and server, determining how variables and their values are given from one session to another. The HTML extended character set specifying how string should be manipulated, cookies, server-requests, HTTP-redirections, are all natural part of the language. Since the language is specially designed for web applications, it has no meaning as traditional computer language.

The language was further developed and refined during usage and has today been used to build a long list of complex, sophisticated and high performing web-sites. The $HTML server script language is currently being developed to support increased functionality to meet the HTML developers demand

This documentation is aimed at the HTML editor who wishes to learn $HTML, no programming skills are required. This work has been edited by Thorkild Stoltze Laursen during December 1997 at Mondo Inc.

Thorkild Stoltze Laursen, Mondo, Dec. 1997

Code example:

<html>
<head>
<title>$$-HTML examp101.msk</title>
</head>
<body>
$SET(Message, "World")$
Hello $Message$!
</body>
</html>

Web500 wrote: ( captured by archive.org on 6 June 2002 ) :

Screenshots of Mondo Sitemodule

Flexible Modelling

Graph based modelling for ultimate flexibility

Zero upfront modeling in Master Data Management (MDM) is an approach that defers the creation of a detailed data model until a later stage. It emphasizes agility, flexibility, and faster time-to-value by allowing organizations to quickly implement MDM solutions without extensive upfront design. This method utilizes a flexible schema, such as Graph databases or schema-less approaches, enabling iterative development cycles and accommodating evolving data requirements. Zero upfront modeling encourages continuous iteration and improvement based on user feedback, data analysis, and changing business needs. It excels in dynamic environments, making it suitable for areas like customer 360, mergers and acquisitions, public health, and identifying investment opportunities.

You will never build a model that will cater for everything single use case, so why are we all doing that in our Master Data Management systems then?

• Data Modeling 

• Data Stewardship 

• Hierarchy Management 

• Semantics Layers

Read more about CluedIn's flexible data modelling

Multi domain entity modeling

Don't model your data for what your world looks like today, do it for what it will be at any point in time.

MDM has always been about focussing on models such as Customers, Products and Transactions. Why limit yourself when you don't need to anymore?

• Loading/Sync/Business Services. 

• Multiple Domain and Multidomain 

• Multiple Implementation Style 

• Multiple Usage Scenarios 

• Perform/Scale/Availability

• Workflow/BPM 

Read more about mastering data with CluedIn

  - Software developer/architect with 24 years experience

Address:	**************** ****************
Mobile:	********
E-mail:	martin  hyldahlnet . dk
Date of birth:	June 26, 1980
Marital status	Cohabitation

Work experience / Employments

23+ years of experience from full-time jobs.

Certifications / Courses

Education

Personal characteristics

• Sense for quality, sense of detail
• Systematic
• Curious and easy learner
• Team oriented

Linguistic skills

• Fluent in writing, speaking and understanding technical English and Danish.

Competencies

1 = Lowest level, 5 = Highest level

Personal Interests

• Software development
• Computer games
• Photography
• Music
• Movies
• Books

• Tim Ward 
• Pierre Derval 
• Stephen Pope 
• Alex Shyba 
• Kieran Marron 
• Anders Kalhauge
• Brian Kenneth Nielsen
• Esben Sundgaard
• Henrik Fangel
• Jacob Nielsen
• Jacob Winther
• Jais Holstein
• Jesper Lykkeby
• Jon Friis
• Mads Laumann
• Martin Morpain
• Mogens Jacobsen
• Søren Andersen
• Thomas Kingo
• Allan Hansen 

Other Websites:

• HyldahlNet.dk
• GameLauncher.dk 
• UmbracoDev.org 
• LinkFellaz.dk 
• CluedIn.com

Online Profiles: